Privacy Policy
Privacy Policy
is your place for quick, free browser games with no downloads and easy discovery.
View all Cookies, Terms of Service · FAQ
Last updated: 23 April 2026
This Privacy Policy explains how EndlessGames (“we”, “us”) collects, uses, and shares information when you use our website and services (the “Service”). By using the Service, you agree to the practices below.
1. What we mean by “you” and “we”
“Personal data” means information that can identify a person, alone or with other data we hold. “Usage data” is information generated automatically as you browse (for example device type, rough region, and pages viewed). “Cookies” are small text files or similar storage that help a site work, remember settings, and measure how features perform.
2. Information we collect
Usage and technical data
We may process:
- IP address (sometimes used in truncated or regional form for security and analytics)
- Browser and operating system
- Device type (desktop, tablet, mobile)
- Referring and exit pages, approximate time on page, and basic interaction signals needed to run the site
Information you send us
If you use a contact or developer form, we receive what you type — typically your email address and message content, plus optional fields you provide. We use that only to respond, unless a legal obligation requires more.
Accounts
Where we offer sign-in, we process account identifiers you choose. If play works without an account, we do not need personal details just to start a game.
3. Cookies and similar technologies
We use cookies and similar tools to run core features, remember preferences, limit repeated prompts, and measure what works. Some cookies are session-based; others may persist for a set period. You can control cookies in your browser; if you block certain categories, parts of the site (including ad-related features) may behave differently.
4. How we use information
We use collected information to provide and protect the Service, improve layout and load performance, understand broad usage trends, answer support email, meet legal duties, and detect abuse or technical failures.
5. Ads and analytics
We may show advertising. Ad partners can use cookies, pixels, or ad identifiers to deliver and measure ads, cap frequency, and build aggregated statistics. We may also use analytics to see aggregate traffic (for example which categories are most visited). We do not sell your personal data for cash in a directory-style sense; some jurisdictions treat targeted advertising or analytics as “selling” or “sharing” — check your local rights if that applies to you.
6. When we share information
We may share data with service providers (hosting, email delivery, security, analytics, advertising) who process it on our instructions. We may also disclose information if the law, a court, or a regulator requires it, or to protect the rights, property, and safety of users, us, or the public, including in connection with a merger or asset sale where data is part of a transferred business.
7. Retention
We keep information only as long as needed for the purposes above, to resolve disputes, and to meet legal, security, and accounting requirements. Usage logs are typically kept for shorter windows unless longer retention is required for a valid purpose.
8. Security
We use reasonable technical and organizational measures, but no website can promise perfect security. Please use a modern browser, avoid sharing passwords, and report odd behaviour to contact@endlessgames.co.uk.
9. Children
Our site is for a general audience. We do not knowingly collect personal data from children under 13 in ways that require parental consent under applicable child-privacy rules. If you believe a child shared personal data with us, contact contact@endlessgames.co.uk and we will take appropriate steps.
10. Third-party sites and games
Games and links may be hosted or operated by others. Their privacy practices are their own. Read their policies before you share extra information on their properties.
11. Your choices and rights
Depending on where you live, you may have the right to access, correct, delete, or object to certain processing, or to port data. You may also have the right to opt out of some “sales” or “sharing” for cross-context advertising where local law provides that. To make a request, email contact@endlessgames.co.uk — we may need to verify your identity first.
12. International users
Our servers and partners may be located in other countries. By using the Service, you understand that your information may be processed in jurisdictions with different data-protection rules than your own.
13. Changes
We may update this policy. When we do, we will adjust the “Last updated” line and, where we make material changes, we may add a site notice. Continued use after changes means you accept the updated policy for information collected from then on, subject to law.